Complete Story
09/26/2025
Brian Gardner
New to UID
Brian Gardner is the founder of Sales Process 360 LLC, a CRM coaching and consulting company focused on helping companies implement and achieve adoption with CRM. Brian specializes in the Industrial market with a focus on distributors, reps, and manufacturers. Brian started his sales career for a process control and instrumentation company as an inside sales specialist, working his way into outside sales and then into sales management. His belief that improving processes to promote team selling and better managing the Front-End of the sales cycle is key for growth. With the belief and passion for sales process improvements, he leveraged CRM within the company and in 6 years there was 3x growth. He left the industrial sales company and started a CRM company which was sold, and he is now focused on helping companies achieve ROI form CRM as a consultant and coach. He is also a frequent guest speaker on CRM at Texas A&M University and the LSU Professional Sales Institute. He is the author of 2 books “ROI from CRM, it’s about sales process not, not just technology” and his latest “CEO for CRM, your roadmap for CRM success”. Brian earned his BS in Industrial Technology from Louisiana State University as well as working in Switzerland during college in manufacturing and marketing for a pressure and temperature technology company. Brian resides in New Orleans but spends his free time at his camp on the water in Mississippi.
Bookstore
Who Comes Next? Leadership Succession Planning Made Easy
Mary C. Kelly
Leaders leave. It's inevitable. It might even happen today. Are you prepared? Every organization needs a plan for leadership succession, but few leaders know how to start the process. WHO COMES NEXT? solves that problem and easily guides you through the steps of creating and implementing a viable succession plan.
This essential guidebook simplifies the process and gives you the tools you need to build and activate your leadership succession. You’ll find a comprehensive action plan, a library of all the tools needed to develop and sustain your plan, and a resource guide. You’ll learn how to:
- Communicate with customers about the change
- Identify talent gaps in your succession plan
- Decide which succession planning model to adapt
- Find the next generation of leadership within your organization
- Handle the unique emotional complexities of succession in a family-owned business
Whether you are part of a small, family business, a Fortune 500 company, or a non-profit, you need to start now by answering the question: WHO COMES NEXT?
