Complete Story
09/26/2025
Aaron Proietti
Opening Keynote & Tuesday's General Session Speaker
Aaron Proietti is a thought leader in the use of innovation, systems thinking, and artificial intelligence to explore complexity, clarify strategy, and unlock new ways of seeing. His talks give audiences sharper questions, stronger language, and practical approaches they can use right away.
He is the author of Today’s Innovator and a former Chief Innovation Officer and Chief Customer Advocate at Transamerica. Today, he works with organizations and leaders navigating disruption who want to emerge more focused, more resilient, and better equipped for what comes next.
Bookstore
What's Your Plan? Smart Salesforce Compensation in Wholesale Distribution
Mike Marks and Mike Emerson
According to authors Mike Marks and Mike Emerson in their book, What’s Your Plan? Smart Salesforce Compensation in Wholesale Distribution, there is absolutely no relationship between your sales incentive plan and your likely gain or loss in market share.