Highly recommended for those attending Part 1. Only about 10% of all companies make as much profit as they should. This is true across almost all industries. In this workshop, Al will demonstrate to you how to improve your financial results, not just a little, but a lot. The program emphasizes two essential concepts: Planning Profits First and Setting Profit Priorities. The first of these topics will focus on treating profit as the first element of the plan that should be developed each year.